Carl Willis

Blogging for Network Marketers, step 5 – Monetize your blog

In my previous posts on this series about blogging, I’ve covered choosing your domain name, setting up your blog, producing content, publicizing your blog and now I want to get to the most important
piece…how to make money from your blog.

I’m going to walk you through this using an easy to understand example. Let’s say that I am a distributor for Forever Green,
and I am wanting to focus on their O3 Weight Management product line as my primary focal product. The natural tendency would
be to …

Blogging for network marketers, step 4 – Promoting your blog

Ok, so we’ve chosen your domain, set up your blog and discussed content. Now it is time to promote your blog. 
So how do you promote your blog?  

The easy answer is to buy advertising, but I’m going to assume if you’re reading this post, you are a beginning marketer who is no rolling in the dough at this time in your life.  So I’m going
to focus on free resources that are available to you and will allow you to build a substantial business. I would also recommend you …

Blogging for Network Marketers step 3 – What to Say

In the first two steps of this series, I walked you through selecting your “virtual address.”  In the last post we talked about the blogging infrastructure and I introduced you to both free and
paid options for your blog.   Today I want to tackle the issue of content.

Content is critical to the success of your blog and its effectiveness in your marketing efforts.  This is a place where you will need to utilize the Costanza principle of marketing. The
natural inclination is to make your blog a rehashing …

Blogging for Network Marketers Step 2 – Developing the Infrastructure

Yesterday, I talked with you about determining your address.  Today I’m going to take you through the next step in the process, the development of your infrastructure.

So you’ve chosen your new domain name; for the purpose of this teaching we’ll assume that you are going to use yourname.com as the domain. You now need to set up the structure that your readers will
arrive at when they enter that domain name.   This can be accomplished using no-cost tools or paid tools.  

On the no cost …

Blogging for Network Marketers Step 1 – What’s the address?

So you’ve decided it is time to claim your piece of virtual real estate, from where you will coordinate all of your online marketing efforts.  Now it is time to choose your location.  In
cyberspace, your street address is your domain. 

Your domain choice is very critical to your marketing efforts. Telling people I live at xyzcompany.com/storefront/default.aspx?id=1234567 is not very appetizing to your prospects, neither is
xyzrep.blogspot.com.  There are basically two routes you should be taking with your domain:

  • It should either contain the keyword or felt need …

Why You Need a Network Marketing Blog

The greatest tactic you can deploy in your MLM business opportunity is personal branding.  The best tool for personal branding is the use of a personal blog.  The blog becomes your piece of
virtual real estate, and the information center for your personal branding efforts.

It is on this piece of virtual property that you will lay the foundation for your branding efforts. It is the place where you will build a communications hub and construct an effective sales funnel.
When used correctly, your blog will help brand you as an expert …

Repeat yourself

Repetition…it is one of the single most critical elements in marketing.

Studies suggest that the average person must be exposed to a message no less than 7 times before they are ready to take some type of action on that message. For you, the marketer, this means that
you must be putting a continual and consistent message in front of your field of prospects.

One of the common mistakes I see marketers making is a lack of perseverance in their marketing efforts. The results are slow to come, …

Choosing The Right Keywords In Your Article Marketing

The success or failure of your article marketing efforts is tied directly to your selection and usage of traffic generating keywords.  The purpose of article marketing is to produce content that
will achieve high search engine rankings for targeted keywords.  The strategy in keyword selection is to find keywords and phrases that are highly searched for, but not overly dominated. 

For example, if I were marketing vitamins. I could write an article that is built around the keyword vitamins, but I would not achieve much success in the search engine rankings, because …

Harnessing the Power of Article Marketing

Last night I sat in on the MLMLeadSystemPro web conference, led by 3 of the top producers in the MLMLSP
system. The primary speaker has been with MLMLSP for just a few months and has already shattered the lead generation ceiling. He is currently adding nearly 100 leads per day to his marketing list
and he is doing it all with a no cost marketing technique called “article marketing.”

Article marketing is simply the usage of a short article, generally 400-700 words …