Tag Archive internet marketing

Carl Willis and Julie Dubuc webinar

Stop the Agony of Ineffective Marketing Now

Carl WillisNo Comments

Recently Julie Dubuc from JBN Global Solutions, LLC joined me to discuss a common challenge faced by many small business owners… ineffective marketing.

In this webinar we discussed how to identify your most profitable prospective customer and how to deploy a marketing system that engages your prospect with multiple touches.

internet marketing advice for those on a tight budget

Internet Marketing Advice for Those on a Tight Budget

Carl WillisNo Comments


internet marketing advice for those on a tight budgetWhen you are on a tight budget starting out, you need to seek out good internet marketing advice. There is tons of advice on how to market online these days, but it’s not all good.


It’s a given that you need to build an internet presence, so what do you do when you don’t have a lot of money to spend? As a start-up, your budget is pretty lean, but the good news is that it doesn’t take thousands of dollars to start an online business.


While it’s easier said than done, there are plenty of ways that you can get started on marketing your new business. Today, I’ll give you some sound internet marketing advice, so you’ll learn what to do first in order to get started, and then what you must do in order to maintain your business.


Tips for Great Internet Marketing Advice


There is a ton of information online about how to market, and the tools and resources that you should use. How do you know where to start? It’s a matter of first things first.


  1. Know who your target audience is. The first thing you must do is determine who your target market is. You need a clear definition of who it is that you desire to buy from you. Where does this buyer live? How do they dress? Where do they live? What zip code do they live in? These are all important points to consider when you are creating your ideal buyer. If you don’t know who you wish to target, you’ll be wasting money on marketing to the wrong people.

  2. Set new goals daily. Setting goals is important if you ever intend to be successful, but you’ll want to set new goals daily. What do you want to see your business do? How much do you want to make? Where do you want to live? Set goals so that you can give yourself clear direction on how you wish to produce. If you don’t, you’ll only have a dream and no roadmap in front of you to achieve anything.

  3. Budget, budget, budget. Budgeting is important, and without one you’ll have no idea where your money is going. What are you comfortable with spending to start? Allocate a startup budget to your business and stick with it. Always have savings set aside if something unexpected does come up, but you’ll also want to make sure that you are still eating and paying your bills.

  4. What is your brand? It’s safe to say that your brand is you! You knew that right? If you didn’t, then it’s time for you to realize that the way your customers identify you matters. You must stand out in the crowd because the competition is stiff. Make sure that you give your customers something to remember you by. Start by purchasing a domain that is unforgettable and work from there.

  5. SEO. SEO stands for search engine optimization. This is what you need to know in order to make sure that your customers can find you. When you type something into Google, you usually type in a few words or a phrase. This is because you’re looking for something specific. If you sell this product or service, and you want to make sure that your customers can find you, you’ll want to learn how to maximize your opportunity with keywords and phrases, as well as paid ads in Google and social media.


There are numerous things you can do to get started, but these are the top considerations. It’s vital that you learn how to leverage the internet for your business, so be careful when you choose the internet marketing advice you choose to follow!


Four Steps to Recruting Like a Pro Over The Phone

Carl WillisNo Comments

Four Steps to Recruting Like a Pro Over The Phone

Four Steps to Recruiting Like a Pro Over The Phone 

So now you’re ready to start inviting from your list of prospects, but your not quite sure how do you go about it……..

Below I will give you a few tips on exactly what you need to do.

Phone calls are the quickest and most efficient way to reach someone you know. They’re warmer and friendlier than the average text message or email, and you don’t have to go out of your way to physically meet your invitee.

You just have to keep one thing in mind: The purpose of this call is to invite the prospect to come and see the business…and that’s all.

You will be tempted to explain the business—heck, you may even want to do the presentation over the phone! Please resist this temptation. Many people are not the auditory type who can easily visualize what you’re saying, and from there agree straight-away to join your business.

Presenting over the phone will most likely not get you the results that you want, and can even deter people from attending the presentation, so zip the lips! It’s better to have them meet you, where you can use every available tool you have in your arsenal to persuade and close them.

So now that the objective is clear, let’s move on to the steps.

Step 1: Preparation

First, set a particular time to make calls.  There isn’t one particular schedule that will be an exact fit for everyone, but people usually have time to speak with you in the morning right before work, just after their lunch break, or after work hours. So try to schedule your calls around those times.

Next, find a quiet place where you can make your calls undisturbed, and where you won’t disturb anyone else, say, your office or any private room.

Take a deep breath to clear your head, think about what you’ll say, then begin.

Step 2: Invitation

On the actual call itself, begin with this script:

“Hi Dana, it’s me Roger! How are you? (banter for a while) Great, I won’t take up too much of your time because I have a meeting to attend. I just wanted to share something with you briefly.– I’ve just started this amazing business with potential for global distribution, and I want to share it with you. Are you free to meet on Wednesday or Thursday evening?”

Simple, isn’t it? But this script actually does several things: a) it lets you reconnect or build rapport with your prospect; b) it gives them the signal that you don’t have long to talk and thus have no time to give details (the meeting can even be a lunch or dinner); c) it gives them the impression that your big business is worth getting excited about, and; d) it gives them the choice of two dates when YOU’RE free to present.

Feel free to alter the script as necessary, as long as you keep the above elements.

Step 3: Handling Questions & Objections

In a perfect example, your prospect will say, “Yes I’m free,” whereupon you give the time and place to meet for the presentation, thank them, and hang up. Moving on to the next name on your list.

Of course, we don’t live in a perfect world and it’s highly likely that you’ll face some type of objection or questions, so here are some possible answers to questions they may have:

A.What kind of business is this?

Answer: “It’s a bit much to explain the details over the phone. I’d rather you see it for yourself, that’s why we need to meet. Is A or B better” (A or B being the dates and times you choose).

Or you can answer, ‘It’s a new business concept, that’s why we need to meet. Is A good or …”

B.Is it Sales?

“Why, do you like sales? (Answers yes or no) Great, that’s why we need to meet. Is A good or …”


“We’re not looking for salespeople, we’re looking for business people.  Is A good or ,,,”

C.How much do I need to invest?

“We’re not looking for investors, we’re looking for business people. Is A good or …

“The company is fully funded. We’re looking for smart, key people to work with us. Is A good or …”

D.Is it Company A/Company B (other big name networking companies)?

“It’s not Company A/Company B, that’s why we need to meet.  Is A good or …”

E.Is it Networking/MLM/Direct-selling?

“It’s a new business concept, that’s why we need to meet. Is A good or …”

“What do you know about networking?” (answers sales, recruiting, etc.)  “This is not about sales or recruiting, that’s why we need to meet. Is A good or…”

F.Is it a Pyramid Scheme?

“That’s illegal. This business is completely legal, that’s why we need to meet. Is A good or …”

If the prospect is still unsure, you can use the following power lines as well:

  1. “You know me, I wouldn’t call you if I didn’t think this is important.”
  2. “I’m not asking you to commit to anything. Just come and see what I’m talking about.”
  3. “I’m looking for key business people I trust who can be a good fit for this organization. I immediately thought of you.”
  4. “If the money is right and it won’t impact what you’re doing now, would you be open to seeing this business?”

Step 4: Secure the Meeting

Once your prospect says yes, agree to the time and place to meet. Repeat the time and place so they won’t forget—better yet, email or text it to them. After that, it’s a matter of following them up a day or two before you meet.

Always focus on your objective—to get them to come and see the business, not to give details on the phone. Finally, always give them the impression that you’ll be happy to see them. To do that, simply SMILE while you’re talking. Even if they can’t see you, people can hear a smile through your voice.

Good luck and happy calling!

How To Find Someone’s Need

Carl WillisNo Comments

How To Find Someone's Need

How To Find Someone’s Need

When you are looking to find a new recruit, the best way to connect with someone is to find their “need”. Think for a moment what happens if you don’t work on finding someone’s need.

You may start talking to someone who you think would be GREAT in your business.  They seem smart, highly motivated…and you want to tell them more about your company.  You start telling them how GREAT it is to be able to earn extra money so they can spend more time with their kids and go on some WONDERFUL family vacations!!  And you’re super duper confident that this opportunity can do that for them!!!

However……your “prospect” seems to be giving you a blank stare.  You stop to ask if that sounds like something that would be great for them.  And they tell you that they are single.  And they don’t like to travel.  As you’ve been talking, you have been building a block in their mind that this company and this opportunity are not for them.

It still could be, IF you are able to find what THEIR need was, and talk to them in their language.  Show how your company can fit that need that is so important to THEM.  You see, not everyone has the same need.  It would be great if everyone wore their need on their sleeve and it was visibly plain as day…but it’s not.  You have to do a little digging.   More importantly, you have to do a LOT of listening.

Basically, most people’s “need” is based on one of four areas:

F – Family  – They want to spend more quality time with their family.  Maybe a woman wants to be an at home mom instead of working outside of the home.  Maybe a man wants to make enough to allow his wife to be able to do that.

O- Occupation – They want an occupation that is fulfilling.  Maybe they want to be in a different line of work.  Maybe they want a less dangerous job.  Maybe they want something that gives back to people.

R – Recreation – Recreation often involves a different lifestyle.  They want a vacation, a motor home or snowmobiles.  Maybe it’s just the ability to travel when and where they want.

M- Money – They want money to be able to do the things that they can’t do now.

So how do you find out what their “hot buttons” are?  Ask some very simple questions or make some simple statements…and see what their answers are.

“You must love your job!”

“You must go on some great vacations!”

“I bet you make GREAT money at your job!”

“Do you have any fun plans for vacations this summer?”

“What brought you to your current job?”

Make sure to phrase your statements in a positive way.  People will be more honest with you this way.  Now pay CLOSE attention to what they say.  If their answers are negative (as in “are you kidding, I HATE MY JOB!”) ask another question…”So if you could do one thing differently, what would it be?”

And THERE will be your magic answer!!  That will be the need…whether it’s “spend more time with my kids”   “have a great vacation”   “make more money”.  THAT is what you zero in on as you work on how your business can meet their needs.

Now you can talk to them in their language.  Your opportunity talk can focus on the family, occupation, recreation or money needs that your company can meet.  Laser focus on the need that they sound most passionate about.  When you work on finding someone’s need, and show them how you and your company can meet it, your prospect will be MUCH more likely to listen!

Why You Should Never Discriminate When Prospecting

Carl WillisNo Comments

Why You Should Never Discriminate When Prospecting

Why You Should Never Discriminate When Prospecting

When it comes to recruiting, it pays to NEVER discriminate.  I don’t mean that by anything but this…you NEVER can prejudge who you think will or will not make a great team member!  Just to shed some light on real life scenarios that often occur, I want to share a few of my experiences with you to show you what I mean.

In the world of Network Marketing, there are always examples around you to show you what you should and should not do.  After carefully watching and listening in to people’s stories about their recruiting experiences, I’ve come to observe a lot of interesting things about pre-judging people too far in advance, before they join your business.

First, I’ve seen team members get SUPER excited about someone who they think is going to be the “next big thing”.  They came over from another company and they are going to bring in 50 people from that company and take the area by storm!!  And then, not too long afterwards, they fizzle.  No one joins them and no one came along with them from their previous company.  It becomes blatantly obvious that they’re a dud, and not too long afterwards, like the magician Whodini, they disappear into thin air, with all of their shoulda, coulda woulda’s trailing behind them.

However, I’ve also seen the total opposite happen.  I’ve seen team members start off very laidback in following up with potential recruits because they didn’t think they were “really going to make it”.  I’ve seen that potential recruit get frustrated at the lack of follow up, join under another person and pass the first person up in sales, recruiting and leadership.

There have also been times when I’ve witnessed someone “passing” on a recruit.  The recruit wasn’t a huge performer, and she may not have had the “it” factor.  But she did recruit 2 people…and one of those people went on to become a national year-end sales winner.  The person who didn’t pass on the initial recruit made a good bonus while the one who passed on the “unattractive prospect” continued to live through his career with regret.

The bottom line is this, “Those you think will, won’t.  And those you think won’t, will!”.  This industry can be very tricky and it’s often challenging to determine who’s going to be a producer versus those that will simply become a number.  Either way, the best thing you can do is talk to practically everyone you know.  From your church, to the parents at your children’s school, family, friends, neighbors, lawyers, post office workers, teachers, doctors, accountants, stay at home moms, and the list goes on and on and on, with people you should share the business with.

Never underestimate someone because of his or her current “income status” or their profession.  Inside each of us is a dream that is lying dormant, and waiting for someone to come and help bring it to life.  You never know whom you can unlock from life’s miseries and struggles, and those whom you can empower by believing in them enough to present them with this amazing opportunity.

The best thing you can do is present them with the opportunity, and let them decide if they want to move forward or not.  Once you open the doors, you have no idea who you’re letting in, and the potential they will have to bring massive success to your organization, while you get the chance to embrace the experience of seeing their lives changed.

How to Bring Up Your Business In a Casual Conversation

Carl WillisNo Comments

How to Bring Up Your Business In a Casual ConversationHow to Bring Up Your Business In a Casual Conversation

1.Practice active listening 

In order to do this, you have to actively listen to your prospect. Keep in mind that a good conversation contains more active listening than talking. It should be relaxed and flows naturally based on your common interests. You are looking to build a long-term relationship with your prospect. So keep it interesting, educational, and inspiring.

2.Find the needs of the person you are talking to

You can gain insight on people’s needs and priorities and what matters to them most during a conversation. Listening actively can help you pick up on those insights and understand them thoroughly.

Oftentimes, your prospects will show you how interested, excited, or engaged they are through their Body Language.  If you pay attention to their physical engagement, you’ll notice that they’re communicating separately from their actual words, and showing you how they really feel. You can also tell whether they are bored or detached from the conversation through the same way.

3.Make them comfortable

Increase their level of trust and comfort with you by building on the conversation and showing your true interest and knowledge about the subjects that you are discussing. Use questions to clarify points and to keep your prospects attention in the conversation. Stay engaged to get a good feeling of what they really want and how they want their life to be changed.

4.Show that you can help them

Once you have established a rapport and finally understood what their needs and wants are, show them that you have the capability to help them get it done. It is very important to bridge the gap between what they need and what you can offer. It would be an easier job for you if the opportunity you present is truly what the person needs. The offer should really help your prospect, not confuse them. Just pushing a product for the sake of selling can not only damage your reputation, but also ruin the work you put into building a personal and business relationship with your prospect.

5.Maintain the lightness of the conversation

Keep in mind that it’s not an opportunity meeting. It’s just a casual conversation. So don’t try to push it into a sales call. It will do more harm than good. Just give them an idea about the business and insights on how it can help them. Build the trust and leave them wanting to know more. If they are really interested, they will let you know.

6.Accept the feedback of your prospect

Not all good conversations lead to a potential business relationship. Your prospect may find a way to take control of the discussion and make you forget about your offer. They may even refuse the moment you try to open the subject. These reactions are normal especially if the person you’re talking to is not really into network marketing. Don’t be upset. Simply move on to the next prospect and practice working on more great conversations.

Affiliate Programs for Church Organizations

Carl WillisNo Comments

Affiliate Programs for Church OrganizationsAffiliate Programs for Church Organizations

Fundraisers are a common route for many church organizations that need donations and funds to support their ministries, but there are a few out of the box methods that can create multiple streams of income. Learn how churches can capitalize on affiliate programs online.

Many companies, large and small understand the power of word of mouth or referral marketing to boost sales and gain exposure. These customer referral programs, better known as affiliate programs, are flourishing online. The fact is affiliates give products a real boost. Inbound links help a websites ranking with search engines. It helps traffic and the more visitors you can drive to a site, the more potential for sales.

If your church is large enough, you may have enough potential customers to make pursuing an affiliate program lucrative.

If you have a church with buying customers, make it easy for them to get what they need and want while helping the church at the same time. Affiliate programs are an easy means for anyone who is comfortable making purchases online. Here are a few examples.


Amazon is one of the top online marketplaces, and many of your church members are familiar with and may have purchased from the site before. Why not encourage them to buy through an affiliate link and donate the profits to the church? Amazon gives affiliates 4% and up, depending on sales volume.

You can develop your own Amazon store and recommend items of special interest to your congregation, including recommended books. There is no fee to become an affiliate and commissions are paid out when you earn at least $10.


Has your church pastor or other congregation members written a book? If so, consider publishing a digital copy of that book on Smashwords.

Smashwords supplies authors with a free ISBN number for the digital version as well as distribution for the book to major online stores like Amazon, Apple, Sony, Barnes & Noble, and more. Smashwords also has an affiliate program. As an affiliate, you earn over 10% on sales after accruing $25 in your account. If the author of the book you are promoting offers a higher commission than what is standard to increase the number of affiliates, you have the potential to make more.


Does your church have a website? Why not create a page that promotes products directly from the church site. You can announce or list weekly deals in the church bulletin and encourage your congregation to support the web store, letting them know all proceeds go to growing the ministry.


If you are looking for more than eBooks and digital products to sell in your church web store, Zazzle is a print-on-demand company that offers a 15% commission on sales. They have a number of products to choose from, which can be listed in the online store.

Another option is to create a link to Zazzle’s homepage, getting credit for referrals. There is no charge to become an affiliate, and you are paid when you reach at least $25 in commissions.

Pull from the expertise and talents of your congregation. Are there graphic designers, photographers, and designers that can contribute their skills and artwork? Combine the talents provided by your church members with affiliate products you select to promote from the Zazzle marketplace to expand your store’s product lines.

Zazzle provides online tools that can be used to create high quality products.  Of course, the more products you have, the more money you will make. When you have dozens and dozens of products listed, search engines such as Google and Bing can and will rank your site higher helping you to generate more income.

You can promote any of your affiliate products and programs via social media, by collaborating with other churches and adding your links to their site and by sharing the information with your members.

These are just a few ways to begin increasing revenue through affiliate programs for your church organization. Take the time to explore what is available online and choose a program that not only serves as an additional source of income, but serves the church as well.

How To Convert Reluctant Prospects

Carl WillisNo Comments

How To Convert Reluctant ProspectsHow To Convert Reluctant Prospects

Ever met a prospect who flat out refuses to believe you? Do they simply contradict everything you say?

Here is a skill that may get them to see your side and agree with your point of view.

Keep pushing and you’ll push them away

Answering objections is a skill you’ll want to learn very early in network marketing. The trouble is, even the correct, accurate answer may not always get you what you want.

People can give objections like “network marketing is a pyramid scam,” or “only the people on top get to make money,” or “MLMs are illegal businesses” or “only people who already have big networks in place can get rich.” Just simply telling them the opposite thing may not work at all. You may win the argument but you can lose the customer.

Nobody likes to be wrong, and nobody likes to be proven wrong. When you push, they’ll push back. The harder you push someone to change their minds, the harder they’ll try to entrench themselves in their opinion. They may say, “I know I’m right because I know someone who lost a lot of money in MLM.”

So if they believe they’re right and you can’t get them to budge, do you just give up? Of course not! You can use the power of appreciation to get them to see you point of view.

Sincerely listen to their side

The first step in appreciation is find out where your prospect is coming from. To do this, you need to make less statements and ask more questions.

For example, if you client says that “your business is just a pyramid scam,” ask them, what do you mean by pyramid scam?” and “why do you say that my business is one?”

These questions are not meant to be asked defensively. You’ll want them to understand that you’re curious about what makes them think that way. You want to sincerely understand their side of the story. Saying things like “How do you mean?” or “Help me understand,” or “What makes you say that?” are all meant to probe your prospect’s emotions. This attitude allows them relax and put their guard down.

Sometimes when you ask someone to clarify their statement, they may see on their own that their opinion is unfounded or inaccurate (e.g. “it’s shaped exactly like a pyramid, so I thought it was a pyramid scheme). If you’re lucky, they may even decide to correct themselves all on their own.

But even if this doesn’t happen, you are still one step closer to an agreement.

Appreciate their point of view

Here’s the key aspect of this approach and requires as much sincerity as when you were listening: simply acknowledge their point of view.

This does not mean you agree with them! It simply means you see the merit of their opinion, even if you don’t share it. Spoken truthfully, “I understand how you feel” is a very powerful statement. It means that you understood them, that their side made sense. People will feel that you respected their opinion, and this invites them to respect yours.

You can go further by stating that if you were in their shoes, you would probably feel the same way. For example:

“I understand how you feel. You dropped $500 into an MLM and didn’t get your money back. Losing your investment in any business is rough. If it happened to me, I’d feel the same way and wouldn’t give network marketing a second thought.”

Again, let the signal be clear: you sincerely understand their side. Once they see that, it’s easier for the two of you to agree on something.

Get them to appreciate you 

Now you can move on with stating your side. Get them to see the merit of your point of view. One well-used formula is the feel, felt, found method.

“I understand how you feel. I once felt that I was terrible at sales and wouldn’t even be able to answer a single question the customer would throw at me. But I found that the company trains its downlines very well, and wouldn’t even let me do presentations until I was ready. Also, it was less about selling and more about sharing the benefits of the product with other people.”

You can restate the formula in any way you wish.

“I get what you’re saying. I was pretty much the same when I started. I thought only the people above me would get rich and I was going to wind up losing my investment. But I realized that they were personally interested in my development and were willing to help me get my organization going. They taught me everything I needed to know to be successful. Now I’m earning an extra $1,000 a week and I’ve been nothing but grateful.”

Because you didn’t undermine what your prospect said, they’ll find it easier to appreciate what you say. Mutual appreciation opens the door to agreement, and is one of the most efficient ways to close a prospect.

6 Easy Ways Pastors Can Earn Extra Money by Selling Online

Carl WillisNo Comments

6 Easy Ways Pastors Can Earn Extra Money by Selling Online

6 Easy Ways Pastors Can Earn Extra Money by Selling Online

Description: It’s not always easy finding additional ways to earn money outside your current pastoral duties. Here are six easy ways pastors and other church leaders can earn money by taking the talents and expertise they already have and monetizing them.

There are a number of small projects and side jobs pastors and church leaders can take on to supplement their income when they are not carrying out their pastoral duties. If you’re motivated and want to make a few extra dollars a week, here’s a great list of easy ways to earn extra money by selling both online and offline.

1.Freelance Writing.

If you enjoy writing, why not get paid for your skills as a freelancer. Market your talents on freelance job sites, or sign up to be a contributor for Yahoo Contributor Network. Work for hire sites such as eLance, ODesk.com, Freelancer.com, or iwriter.com allow you to promote your services online for people looking to outsource specific projects.

2.Start an eBay Business. 

Starting an eBay business is a great way to earn extra money.  You can sell products you have already created yourself, or resell used items for profit. From eBooks to jewelry, you can create an eBay store selling just about anything.

Learn more about starting an eBay business here

3.Direct sales and network marketing opportunities.

There are a number of reputable network marketing companies that are designed to give people the opportunity to sell goods, services and products via at home parties or social gatherings. Find an opportunity that is a good fit for you and become a representative, earning commissions along the way.

Learn more about my network marketing business here

4.Online affiliate programs.

There are thousands of companies and online websites looking for affiliates to promote their products and services. Check sites like Amazon, Clickbank, Paydotcom, or Zazzle. Perform a Google search and research various affiliate programs that fit your needs. Learn how to market and promote your affiliate products, and it can turn into a steady stream of additional income.

Learn more about my affiliate programs here

5.Consulting services.

Do you have a professional background or expertise in a specific field? Maybe you’re a trainer or coach. Do you have expertise in marriage counseling or helping people lose weight? I am sure there are a lot of members right in your church who would like to improve their lives outside of the Sunday service.

My marketing training program

6.Website or Graphic Design. 

It’s amazing how many small business owners and entrepreneurs are in need of a professional website. Many small businesses and church websites can really use an updated or more polished online presence. If you’re knowledgeable with WordPress or Photoshop, you might be able to make a few hundred dollars in designing and setting up simple websites, or marketing yourself as a graphic designer. Technology is becoming more widespread, and churches, schools, and businesses need talented people to help them expand their message.

There are many more ways pastors can earn extra money selling online. Take the time to find out what you’re good at, how you can share your value with others, and then monetize your services by providing solutions at a value people are willing to pay for.

Over my years in the ministry it has been my side businesses that have allowed me to serve in some very difficult places.  If you need some objective advice about your current circumstance, feel free to contact me through the “contact me” form on the right hand side of the screen or give me a call.

The Master Prospector

Carl WillisNo Comments

The Master Prospector

The Master Prospector

1.A Master Prospector always applies what he knows and puts it into action. 

You will never know if you’ve really learned something, unless you’ve applied it. Learning is not about acquiring as much information as possible. It’s about taking that information and putting it into action so that you can see and experience massive results. That’s the true essence of learning!

If you think back on your experiences as a student, whether in grade school, middle or high school, you’ll recall all the test that you were forced to take by your teachers.  Although you may have considered test taking to be torture, it was actually an accountability assessment to determine if you’ve retained and comprehended the information enough to be able to apply it.

The same goes with network marketing. Your up-line is considered your “teachers”, and they give you different types of tests to help you put your knowledge into action. It’s great and wonderful to be on all the calls and attend all the meetings, but these aren’t for “inspiration and motivation” alone, they’re designed to equip you to go out into the field and put your knowledge to work in a real life setting.

Don’t worry about always doing the right things. Committing mistakes is part of the learning process. All you have to do is be concerned about learning from the things that you have done, and be intentional about improving along the way.

Remember: there is no failure, only feedback. 

2.A Master Prospector knows how to build valuable and lasting relationships. 

Every relationship is built on trust. If you want to start valuable and lasting relationships with your prospects, get them to trust you first. Let them know that you can help. Gain their confidence by feeling their needs, teaching them the basics of the trade, and providing them all the support that you can give.

Always keep in mind that network marketing is about building a relationship of trust. The more people that you’ve established quality relationships with, the more people will be willing to be your partners and do great things for you in return. 

3.A Master Prospector knows how to become a student. 

Every master was once a student. Before you become a master prospector, you have to be a student first. Learn from your up-line—your “masters” in the industry. Study their techniques and strategies; work near them and let them guide you; allow them to criticize you and recommend a better approach. Get educated and take action on what you have learned.

4.A Master Prospector knows the importance of Time Leverage. 

Time is of the essence. Use it wisely and get productive as much as you can. Look for many possible ways to leverage your time. Create an organized schedule and follow it strictly. Duplicate your time by building a strong and solid network.

5.A Master Prospector recognizes the power of technology and uses it to his advantage. 

Let’s face it, technology dominates!! So if you want to penetrate a wider market and reach as many prospects as you can, start taking advantage of technology.

Start sending invites and e-mail blasts; join social networking sites; place online ads; participate in group discussions and forums; learn Internet marketing. The opportunities the Internet offers is virtually unlimited. All you have to do is get the most out of it.

Not only will this method allow you to attract an immense market base, it can also help you build businesses around the world.

6.A Master Prospector knows how to convey a message-the right way.

The best way to convey a message to your prospects is to deliver it clearly and accurately. Give emphasis to the parts that need to be highlighted, and avoid giving t.m.i. (too much information) that is bound to overwhelm them.

Don’t rush—there’s no need to hurry. If you’re looking to recruit your prospects into long-time partners, you have to tell them everything they need to know. So allow them to ask their questions, listen intently and answer them adequately.

Feed them with sufficient information that will influence them to join you in your endeavor. Just avoid overwhelming them with unnecessary details. Doing so can confuse and bore your prospects.

7.A Master Prospector handles rejection well.

When you join a network marketing business and start prospecting, you’ll face a lot of rejection—most of it coming from your closest circle, family and friends.

There are four major enemies to prospecting: Rejection, Deception, Apathy, and Attrition and in the network marketing industry, it is very common to experience this:

“You introduced the company to 1000 people. Out of which, 700 said no and only 300 signed up. Out of those 300, only 90 did anything at all. Out of those 90 only 40 were serious, and out of those 40, only 10 will be with you all the way.”

Seems disappointing, right?  However, it’s actually to your benefit to have such statistics.  This allows you to weed out the go-getters from the tire kickers, and when you’re dealing with “focused” people, success comes at a much more rapid pace.

I’ve always learned that success is sweeter when it doesn’t come easy. And in this industry, the greater the pain you have experienced, the greater the pleasure you will soon enjoy, if you can press through it all with your vision at the forefront. Remember, the value of something is relative to the difficulty of obtaining it.

Rejection happens to even the most skilled network marketers. Don’t take it personally. Instead, use it as your motivation and allow it to shape you into becoming a master prospector.

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