Finding Free MLM Leads

Monday, August 2nd, 2010 at 7:01 pm

For many who are just starting out in network marketing, the need to find free MLM leads is of the utmost importance. Sure it would be great if everyone started out with a thousand dollar per month advertising budget, but the fact is most are living paycheck to paycheck. The good news is that there are several no cost lead generation techniques that can be implemented and executed immediately. These are proven strategies that many marketers have used to build massive online businesses.

My favorite go to resource for any new marketer is social media. Social media involves the use of such sites as Facebook, LinkedIn, Myspace and Twitter. Social media sites are designed for interactions amongst people. On these sites you can post information about your business, your hobbies, interests and any other item of personal relevance. The great thing about social media is that it is a connecting point to the world. A person could set up a Facebook account today and in a matter of weeks have hundreds if not thousands of connections from around the world. With Twitter, a micro-blogging service, those connections can build even faster. When using social media, you want to look for people who share a common interest in home business, entrepreneurship, network marketing, etc… These are people who already have a passion for being their own boss and they are most generally open to finding new ways of building their business. These are also people who are apt to take a look at your MLM business, simply out of curiosity if for no other reason.

My next favorite free hunting ground for MLM leads is article marketing. An article is simply a piece of content, just like this one, that contains approximately 400-700 words related to a niche topic. Articles are most generally built around a key word or phrase that embodies the concept for which you are targeting leads. For example if I was targeting people who are looking for opportunities to work from home, I might write an article with the title: “How to Find the Right Work From Home Opportunity.” Once this article is written, it is then submitted to online article directories. These directories are depositories of content for people who are looking for content to add to their blog or e-zine. These directories are also frequented by people who are looking for information on a particular topic. There are many good article submission programs that will submit your article to numerous directories across the internet. Here is the real beauty of article marketing. That piece of content now remains in cyberspace for years to come, pointing back to your website. The search engines also take note that the article is pointing back to your website, which boosts your search rankings on sites like Google, Bing and Yahoo.

Another powerful tool for finding free network marketing leads is through the use of video marketing. Video marketing is one of the most powerful marketing tools on the planet, because it puts a face to a message. When you combine that with the sheer traffic to a site like Youtube, which receives over 1 billion visits per day, there is no mistaking why this a must use strategy for generating free leads. Video marketing allows your audience to connect with you in ways that no other medium allows. They can see your facial expressions, your mannerisms and the passion that you bring to your message. Once again you are also able to link your video back to your website, providing yet another online billboard for the search engines to take notice of. There are many top internet marketers, including Cedrick Harris and Nicole Cooper, who have utilized this strategy almost exclusively with phenomenal results. Just as you would with an article, base your video on a target key word, phrase or concept. Keep your video in the one to two minute range for optimum results.

A lack of money is never a reason for a lack of leads. By implementing these no cost strategies, you should have no problem generating huge quantities of free MLM leads.