How To Use Twitter
Learning how to use twitter is one of the best choices you could make as an online network marketer. Many people overlook the potential that being an active member of the twitter community presents for their business. By learning how to use twitter effectively, a marketer can quickly and easily build a responsive following that drives traffic to their website.
The reason so many people overlook the potential offered by twitter is a lack of understanding. They aren’t sure how to use the service, nor do they understand the opportunities this service affords their network marketing business. By definition Twitter is a “micro-blogging” service. Simply put, a user can update their followers on any topic of interest, so long as it is stated in 140 characters or less. These micro-blog posts are referred to as tweets. A tweet can be informative, pose a question or direct followers to a related website link.
How To Use Twitter For Marketing
Twitter works on a social networking concept that utilizes “followers” as the primary audience for user produced content. Adding followers can be accomplished in a number of ways. The most common is to simply search for other users who share common interests. Once those users located you can follow them or send them a direct message asking them to follow you. Following another individual has proven effective, because many users automate their accounts to automatically follow anyone who is following them. Another place to locate other like minded users is through the Twellow website. Twellow is like the Yellow Pages of Twitter. Individuals and businesses list their account information in the niche areas that apply to them.
Once a group of followers is developed, it is critical that you deliver valuable content on a regular basis. If you are erratic in your content delivery or the content has little value, you will find very little success with this social networking site. When you provide consistently high quality content, not only will your followers pay attention to what you are doing, but they will share that content with others through “retweets” and “mentions.” This creates a viral traffic component to your twitter activities.
How To Use Twitter Automation Tools
Learning how to use twitter automation tools is also important, if you are serious about making this social media site a key component of your overall marketing strategy. SocialOomph is one of the premier automation tools. This particular tool allows users to automate their tweets, follower list management and direct messaging. This allows the marketer to essentially put their account on auto-pilot and devote their time to other more critical functions of their business. Other common automation tools are “follow me” buttons on blogs and websites that allow the marketer to add new followers directly from their webpage. Retweet buttons on content posts allow readers to share that content with their own social networks. The automatic tweeting of blog posts not only automates the process of notifying all followers of new content, but it also provides a link to access the new content.
Although it may seem complicated at first, taking the time to learn how to use Twitter is a prudent business decision for any serious marketer.
