Carl Willis

Common Traits of Top Network Marketing Companies

You’ve decided to take the plunge into the world of network marketing and now you are searching for to align yourself with.  With so much hype and hooplah, how do you determine the best MLM companies?  There are certain qualities or traits that are common amongst the best companies in network marketing.   These traits will help guide you in your selection of a quality company to represent in your MLM business.

The first trait of a top network marketing company is .   indicates a company that has endurance for the long haul.  When you see stability in a company, you can have confidence that they will remain for years to come.  To determine the stability of a company there are a few pieces of information you should be looking at.   The first item is company history.  How long has the company been in business?  Knowing this information will give you insight into the types of economic cycles they have weathered.  A company that has made it through economic downturns, war and other difficult environments is demonstrating stability.   The next issue to examine is the stability in management of the company.  Are there frequent changes in the executive management of the company and how long have the key decision makers been in place?  Even with a new company, it is important that you examine the past dealings of key management personnel for a history of stability in their leadership.

The second trait of is distributor training and support.  A quick look at the website of a company will quickly tell you many things about the level of support they are likely to give.  Does the company provide a core curriculum to help their distributors get started on an appropriate footing.  Many of the top companies provide webinars that teach everything from product knowledge, marketing and overall business administration.   If you have a question, does the company provide multiple avenues of getting your answers in a timely manner?  Top MLM companies offer multiple channels of contact for their distributors.  These include such things as a distributor support number, live online chat and a resource library.  A great network marketing company will also provide regular conference calls and webinars to sharpen your skills and keep you abreast of changes within the company and product line.

The third trait of a top network marketing company is business building tools.   Top MLM companies go well beyond providing you a replicated website.   The best companies provide contact and relationship management systems, such as email autoresponders , calendars and e-cards.   These companies also provide you with other great marketing resources for both online and offline usage to help you build your business.  Great companies also recognize the importance of personal branding in your business building efforts and they will create customization options for each of the marketing materials they make available to you.

The fourth trait of top network marketing company is a generous compensation plan .  Regardless of what type of compensation plan the company is using, the plan should be very straight forward and easily grasped.   A good compensation plan should not only reward the distributor for retail sales, but also for their business building and retention efforts.  The compensation plan should reward distributors with progression through bonus levels as they increase their business volume.  Since this is typically done through bonuses on group volume, the distributor has incentive to increase the size of their organization.

These are just a few of the traits common amongst .  By using these as a guide you should have no problem in selecting the right company for your long term goals.