Common Mistakes to Avoid in Network Marketing
Have you been in the network marketing industry for a while now but have yet to find any success? Then it’s time to assess the things that you’ve been doing and ask yourself if you’re really following the techniques and training that the company has put in place? Or, are you trying to reinvent the wheel by making up your own system?
You may be working hard and highly dedicated to your endeavor, but are you really putting your efforts towards the things that really matter?
To help you discern what you might be doing wrong, I will share with you the common mistakes that you have to avoid in order to build a successful business.
1. Lack of Team Spirit
If you lack team spirit, how do you expect to succeed in this industry? The very core of network marketing is to network amongst your team while working cohesively towards the same vision.
Network Marketing is the act of bringing together a group of people for a mutual benefit. It generally answers the question “How can I help?” rather than “What can you do for me?”!
Having a team that you communicate with regularly helps you gain new and fresh ideas about the business and holds you accountable to staying plugged in with the daily activities that will get you closer to your goals.
By communicating with your organization, you’re not only creating the opportunity to inspire your own team; you’re also developing meaningful and valuable relationships with them.
To avoid this common mistake, conduct a weekly group meeting with your team and use this time to assess each other’s performance, provide feedback, give suggestions, and share insights in improving your group’s overall productivity.
2. Misleading prospects into attending a business opportunity meeting
Unfortunately, there are an increasing number of network marketers who exercise this technique to gain prospective leads. They invite friends over for a seemingly weekend bonding, only to take them to an opportunity meeting without telling them so. What’s worse, their prospects show no interest at all for the business.
“Kidnapping” your potential partners is not the way to go. You are not just wasting their time, you are also wasting yours. Invite prospects that are already aware of your intentions and have expressed interest beforehand.
To avoid this common and deceptive practice, be very clear with your intentions and follow your companies system to inviting your prospects to a meeting.
3. Lack of Focus in the Industry
Most people are switching from one company to another in hopes of landing that one business that will make them rich instantly. Instead of focusing on a single company, they chose to diversify and put all their resources to waste by diverting their attention multiple different ways.
If you really want to avoid this common practice, I’d suggest focusing on one company that you firmly believe will be the gateway to your success, and give it 100% of your time, energy and effort.
Most businesses take 2-3 years to build successfully, so make a time commitment to give it all you got during that time. If for any reason, you see that you’re giving 100% but changes or flaws in the company have altered your vision for reaching your goals, only then should you begin considering changing over to a new company, where you can be 100% focused again.
Success requires F.O.C.U.S., which simply means Follow One Course Until Successful. If you know you’ve been jumping around without clear focus, then now’s the time to intentionally change this bad habit.
4. Disregarding Personal Development
Personal Development is the first step that you must invest in to accomplish success in building your mindset. Although you will be given tons of training, tools and mentors, your success relies in your ability to have the right mindset.
Personal Development is a highly encouraged practice that is enforced on every individual who joins the industry. From the team meetings, to business presentations, you’ll find that Personal Development is the foundation for which nearly all Network Marketing companies are built.
If you disregard and overlook this common practice, expect downfall to follow. If you haven’t enforced it on yourself, then this might be the reason why you’re not thriving on success.
In order for you to move forward, you have to learn the key elements of personal development: mindset, technical knowledge, and leadership. Keep in mind, personal development is a continuous process. It doesn’t end in the four corners of schools and universities that you’ve attended. So spend a great deal of your time constantly feeding yourself with positive reinforcement and surround yourself with successful and motivated people.
5. Easily swayed to rejection and negative outside influence
Do you know that our warm market can be our worst enemy? Before we proceed to the cold market, it is common practice to share what we know and what we have with the people closest to us, which is generally family and old friends.
Experiencing rejection directly from the very people whom we least expect can be very hard to accept. Not only does it kill the enthusiasm, the negative reaction can also create self-doubt—especially for beginners.
You may not control what other people will tell you or how they will react, but you can control your response to it. Prepare for them by equipping yourself with optimistic viewpoints all the time, and educate yourself on the multiple ways to deal with rejection.
Remember, no one can steal your dreams and enthusiasm from you unless you let them.