Carl Willis

Generating Home Based Business Leads

More and more people are being drawn to home based business undertakings today. For these individuals it is imperative that they learn to adequately generate home based business leads.  The
ability to generate leads for your home based business could mean the difference between thriving or dying in today’s competitive market. The advertising and marketing for a home based business
shares similar principles to that of a major corporation, but the deployment and methodologies are very different.

The first place that any home business owner should start with is a thorough knowledge …

5 Things Needed for Your Network Marketing Business – Part 4

This is the 4th installment in my series:  5 Things Every Online Marketer Needs for Their Network Marketing Business. In the last post from this series, I discussed the need for a
streamlined sales funnel. Today I want to discuss the 4th critical element that every online marketer needs for their network marketing business:

A reproducible training platform

The key to building a successful network marketing business is the utilization of leverage that comes from …

Treating Your Network Marketing Business as a Business

I’m amazed at how many people approach their network marketing business as though it were a hobby. Can you imagine approaching any other career or profession as haphazardly?

Too many people enter network marketing with high hopes and unrealistic expectations of their role. They don’t take the time to learn their craft.  They don’t study the principles of lead
generation, customer relationship development, customer retention, recruiting, etc…  Concepts of marketing such as personal branding, lead capture, list building and sales funnels are
overlooked or simply ignored.

I believe …

5 Things Needed for Your Network Marketing Business – Part 3

This is the 3rd installment in my series:  5 Things Every Online Marketer Needs for Their Network Marketing Business. In my last installment I discussed the importance of building your
own list as you build your network marketing business online. Today I want to discuss the third critical element that every online marketer needs for their MLM business –

– A streamlined sales funnel

A few months ago, I gave a brief overview

5 Things Needed For Your Network Marketing Business – Part 2

In my last post we looked at the first critical element that every online marketer needs in their network marketing business, a personalized, customizable lead capture system. Today I want to discuss
the second critical element –

Building your own list

We began with a personalized lead capture system to create a natural flow in your marketing efforts. The average network marketer who is relying on company replicated websites, may have a lead
capture system through their website, but it is not exclusive to them. If …

5 Things Needed For Your Network Marketing Business – Part 1

Today I want to begin a series with you that looks at 5 critical components that every online marketer needs to successfully operate their network marketing business online. 

The first critical piece every online marketer needs for their network marketing business
A personalized, customizable lead capture system

The average network marketer signs up for their new network marketing business and receives some basic tools from their company. Among these tools is generally a company replicated website that is
coded with the network marketer’s distributor …

Mastering the “Networking” Part of the Network Marketing Business

Networking is one of the two primary legs of network marketing, those who succeed in their network marketing business understand this completely. There are many similarities between networking and
marketing, but it is important to realize that the two terms are not identical. Both share a heavy reliance on personal interaction, requiring people to confront and overcome any fears of talking to
others that they may have. With both come the potential of rejection, but both also bring tremendous potential for opportunity. Unfortunately, all too many people, consider both to be dirty words.

What’s So Great About Network Marketing?

Even though I am involved in both affiliate marketing and network marketing business ventures, I find much greater satisfaction from being a network marketer.  In this post I thought I would
share a few of the reasons I think it is great to be involved in a network marketing business.

At times you may have heard others refer to network marketing as a people’s business. Others have even gone so far as to call it a  people’s franchise because of the similarities to a
franchising business model. Industry advocates refer to network marketing …

Cash Flow in Your Network Marketing Business – Part II

In my first post on this topic, we established the importance of creating positive cash flow if you are going  succeed in your network marketing business. In that post we used the hypothetical
illustration of Joe and Sally, who have just launched their new network marketing business endeavor.  In our illustration, we took into account the expenses they would incur each month for
things such as autoship orders, training materials, travel to company meetings and client contact meetings.  We found that Joe and Sally needed $540 per month to operate their new network
marketing business.